Arif Haq

I'm too cheap to pay for sessions with Arif but I've been pinching stuff from his training vids for years. Ex-Pepsico (Gatorade) clientside, a bunch of stand-up agency jobs and creative tutor for D&AD, he's got a unique 360 view on what we do.
At over 2 hours it's the longest CD Sounds ever but the ROI on insights and inspo is insane.

Despite my fanboying, I've never met him and didn't know if he'd be the kind of good-egg guest that makes for a great show. He is, and some. Withholding tracks from the blues band that he's in and a bit bashful about, he played country that reaches deep, airdropped us into the collective consciousness of a drum'n'bass rave and translated a killer track by Asha Bosle. Bang for buck.

Find Arif on Linkedin.